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OUR VALUES

honest communication

We believe in being transparent and truthful in our work and in the way we build client relationships. As a collective, we embrace honesty and do not shy away from having difficult conversations. Honest communications ensure we provide each client our best insight, direction, and creative agency to scale their brand, build their communication muscle, and engage their consumer audiences.  

partnership

We work collaboratively with our clients, their vendors and advisors to reimagine brand possibility and build compelling stories and creative communication solutions. As a global collective, we recognize the unique experiences and expertise of each individual. We harness that cultural and creative diversity to deliver solutions that make sense any way you look at it, and which look and feel different.

courage

We strive to get uncomfortable and test our assumptions to demonstrate brand bravery. We will dig deep and ask questions that reveal hidden biases, beliefs, and behaviours that no longer serve your brand. 

TRANSPARENCY

We don't believe in hiding what can help us collectively grow and improve, be it our missteps, shortcomings, or the talent we pull into client work. We will be open in how we do things to unlock learning and relationships.

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We are grateful to be founded on the traditional territory of many nations including the Mississaugas of the Credit, the Anishnabeg, the Chippewa, the Haudenosaunee and the Wendat peoples, now home to many diverse First Nations, Inuit and Métis peoples.

 

We are a fully remote team, but we were founded on this land and share this land acknowledgement with gratitude and to honour the Indigenous people who have been living and working on the land from time immemorial.  

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